Ageng Tantular
Pengaruh Kongruensi dan Asosiasi Gender Spesifik pada Iklan atas Sikap Terhadap Iklan, Sikap Terhadap Merek, dan Minat Membeli = Influence of Congruence and Specific Gender Association in Advertisements over Attitude toward Advertising, Attitude toward Brand, and Purchase Intention
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Tesis (Membership)
Fernaldi Anggadha
Analisis Pengawasan Pengenaan Pajak Penghasilan Influencer Social Media Atas Kegiatan Endorsement Di Indonesia = Analysis of Supervision of Income Tax Imposition of Social media Influencers for Endorsement Activities in Indonesia
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Tesis (Membership)
Bogie Wardana Satriyonegoro
Pengaruh Aspek Iklan E-Commerce, Perceived Platform’s Ease Of Use, dan Perceived Risk terhadap Niat Pembelian Konsumen = The Impact of E-Commerce Advertising Aspects, Perceived Platform’s Ease of Use, and Perceived Risk on Consumer Purchase Intention
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023
 UI - Tesis Membership
Dhiyaa Thurfah Ilaa
Pengaruh Pendekatan Sumber Pesan dan Benefit Appeal pada Iklan terhadap Sikap Khalayak (Studi Eksperimental pada Iklan mengenai Body Shaming) = The Impact of Message Source Appeal and Benefit Appeal in Advertisement on Audiences Attitude (Experimental Study on Body Shaming Advertisement)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023
 UI - Tesis Membership
Maria Aussie Banteng Pramono
Analisis pengaruh celebrity endorsement terhadap minat beli konsumen melalui sikap atas iklan pada produk: studi kasus pada selebriti Dian Sastro dengan brand kecantikan dan makeup L'oreal Paris = Analysis of Influence of celebrity endorsementon Ccnsumer purchase intention for existing products: a case study of celebrity endorsement Dian Sastro with the beauty and makeup brand L'oreal Paris
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi (Membership)