Aurellia Nadhira Riant Wardani
Analisis pengaruh live-streamers interaction, professionalism, price discount dan E-WOM terhadap purchase intention dengan peran mediasi consumer trust pada live streaming shopping dalam social commerce platform = Analysis the effect of live-streamers interaction, professionalism, price discount and E-WOM on purchase intention with the mediation role of consumer trust in live streaming shopping in social commerce platforms
Fakultas Ekonomi dan Bisinis Universitas Indonesia, 2022
 UI - Skripsi (Membership)
Moza Abel Talitha
The Effect Of Interpersonal Interaction Factors On Buyers’ Purchase Intention In TikTok Live Stream Shopping Of Local Fashion Product = Pengaruh Faktor Interaksi Interpersonal Terhadap Intensi Pembelian Di TIKTOK Live Stream Shopping Pada Produk Fashion Lokal
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership
Muhammad Fawwaz Jauharin
Pengaruh Perceived Value Terhadap Continuous Purchase Intention Konsumen Pada Live Streaming E-Commerce-Peran Mediasi Consumer Trust Pada Streamer = The Influence Of Perceived Value on Continuous Purchase Intention of Consumers In Live Streaming E-Commerce-The Mediating Role of Consumer Trust in Streamers
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2024
 UI - Skripsi Membership
Sabrina Aprilia Jasmine
Pengaruh Quality Dimensions dan Trust terhadap Actual Usage melalui Satisfaction dan Reuse Intention sebagai Variabel Mediasi pada Pengguna Aplikasi Livin’ by Mandiri = The Influence of Quality Dimensions and Trust on Actual Usage through Satisfaction and Reuse Intention as Mediating Variables on Users of the Livin' by Mandiri Application
Fakultas Ilmu Administrasi Universitas Indonesia, 2024
 UI - Skripsi Membership
Kevin Komala
Pengaruh penggunaan celebrity endorser dalam iklan dan pensponsoran siaran langsung MotoGP terhadap purchase intention dengan variabel mediasi brand image. Studi kasus: Yamaha Indonesia Motor Manufacturing (YIMM) = The effect of using celebrity endorser in advertisement and MotoGP live broadcast sponsorship to purchase intention with brand image as mediating variable. Case study Yamaha Indonesia Motor Manufacturing (YIMM)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018
 UI - Skripsi (Membership)