Efektivitas Persepsi akan Kemiripan dan Kredibilitas Sumber Social Media Influencer Pria terhadap Minat Beli (Studi Pada Merek Somethinc) = The Effectivity of Perceived Similarity and Source Credibility of Male Social Media Influencer on Purchase Intention (A Study on Somethinc)

Pengaruh pesan beauty vlogger sebagai social media influencer terhadap pembentukan persepsi konsumen studi pada produk maybelline fit me = The message impact of beauty vlogger as social media influencer on the formation of consumer perceptions study on brand maybelline fit me

Pemasaran Media Sosial Selebriti: Pengaruh Kredibilitas dan Hubungan Parasosial terhadap Niat Beli, Menggunakan BTS sebagai Endorser = Social Media Marketing of Celebrity: The Effect of Credibility and Para-social relationship on purchase intention, Using BTS as Endorser

Pengaruh Influencer Pemasaran Terhadap Intensi Pembelian Generasi Z dalam Industri Fashion = The Impact of Influencer Marketing on Gen Z Purchase Intention in Fashion Business

Analisis Pengaruh Influencer Media Sosial terhadap Pembelian Impulsif Merek Mode Affordable Luxury = The Effect of Social Media Influencer on Affordable Luxury Fashion Impulse Buying