Analisis Pengaruh Discount Framing Terhadap Brand Reputation dan Brand Image pada Purchase Intention dan Actual Behaviour Dalam Melakukan Pembelian Makanan Secara Online Melalui Fitur Layanan GoFood Pada Masyarakat Jabodetabek = Analysis the Effect of Discount Framing on Brand Reputation and Brand Image on Purchase Intention and Actual Behavior in Buying Food by Online Through GoFood Service Feature in Jabodetabek

Pengaruh Negative Reviews dan Managerial Responses terhadap Purchase Intention dalam Platform E-commerce = Influence of Negative Reviews and Managerial Responses on Purchase Intention in E-commerce Platform

Faktor-faktor yang memengaruhi online brand experience dan onlline brand relationship; studi kasus: e-commerce dengan model marketplace customer-to-customer c2c = factors that affect online brand experience and online brand relationship study case customer to customer c2c marketplace model of e commerce

Analisis faktor-faktor usability yang mempengaruhi purchase intention pada situs jual beli online: studi kasus: Tokopedia = Analysis of usability factors affecting purchase intention in online e commerce sites: case study: Tokopedia

Analisis pengalaman, sikap, dan intensi perilaku konsumen terhadap layanan pesan antar makanan berbasis online (online food delivery) = Analysis of consumer experience, attitude, and behavioral intention towards online food delivery (OFD) services