Lulu Puspita Anggraini
Peran Mediasi Review Helpfulness, Customers Trust, Dan Brand Attitude Terhadap EWOM Dan Purchase Intention Dalam Pengalaman Berbelanja Kosmetik Di Sociolla = The Mediation Role Of Review Helpfulness, Customers Trust, And Brand Attitude Towards EWOM And Purchase Intention in The Cosmetic Shopping Experience At Sociolla
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Tesis (Membership)
Anzil Sifa Fauziah
Analisis pengaruh kualitas integrasi saluran melalui omnichannel retailing terhadap customer engagement serta implikasinya pada repurchase intention dan positive word-of-mouth = Analysis the effect of channel integration quality through omnichannel retailing on customer engagement and its implications in repurchase intention and positive word-of-mouth
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
 UI - Skripsi (Membership)
Rosi Dyah Cahyani
Pengaruh Word of Mouth (WOM) terhadap minat beli produk mobile WiFi 4G bolt: studi pada mahasiswa Universitas Indonesia = The effect of Word of Mouth (WOM) on consumer purchase intention of mobile WiFi 4g bolt: case study of students on Universitas Indonesia
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Skripsi (Membership)
Nine Primastita Arif
Peran Online After Sale Service Terhadap Repurchase Intention Dan Word of Mouth Pada E-Commerce = Peran Online After Sale Service Terhadap Repurchase Intetntion Dan Word of Mouth Pada E-Commerce
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis (Membership)
Conny Yuanita
Pengaruh word-of-mouth tentang perusahaan jasa terhadap keputusan pembelian konsumen (perfect10 model management) = The impact of word of mouth about service company towards customer purchase decision (perfect10 model management)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Skripsi (Membership)