Faktor-Faktor yang Memengaruhi Perceived Purchased Equity pada Specialty Goods (Studi pada Group Order Kpop) = Factors Affecting Perceived Purchased Equity in Specialty Goods (Study on K-pop Group Order)

The Effect of Customer Perceived Ethicality on Brand Equity: A Study on Millennial and Gen Z Starbucks Café Goers in Jabodetabek, Indonesia = Pengaruh Customer Perceived Ethicality terhadap Brand Equity: Studi Milenial dan Gen Z Starbucks Caf

Pengaruh Persepsi Etika Konsumen Terhadap Brand Affect, Brand Image dan Brand Equity Nasabah Retail Bank Central Asia (Studi Kasus: Program CSR Bakti BCA) = The Influence of Consumer Perceived Ethicality on Brand Affect, Brand Image and Brand Equity of Bank Central Asia Retail Customers (Case Study: Bakti BCA CSR Program)

Understanding consumer behavior: the effect of types of supermarket on customer equity moderated by physical queue = Mempelajari perilaku konsumen: efek dari tipe supermarket terhadap customer equity dimoderatori oleh antrian

Peran Religiusitas dalam Pasar Global: Faktor Determinan Consumer-based Halal Brand Equity pada Perusahaan Multinasional = The Role of Religiosity in the Global Market: Drivers of Consumer-based Halal Brand Equity in Multinational Companies