Amadea Novia Ferty
Analisis corporate branding yang berorientasi pada konsumen pada pelayanan sektor publik studi kasus: PT KAI Commuter Jabodetabek = Public sector corporate branding and customer orientation: case study PT KAI Commuter Jabodetabek
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership
Novia Ramadhan
Evaluasi Implementasi Pedoman Komite Audit Sektor Publik dan Perwujudan Mandat (Studi Kasus: Komite Audit Kementerian Keuangan) = Evaluation of Public Sector Audit Committee Guidelines Implementation and Mandate Realization (Case Study: Ministry of Finance Audit Committee)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis Membership
Asysyifa Azzahra
Perbandingan penerapan brand functional value dan brand experiential value terhadap evaluasi konsumen pada local-foreign branding: sebuah studi eksperimen = A comparison between the application of brand functional value and brand experiential value toward consumer evaluation on local foreign branding: an experimental study
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Tesis Membership
Randall, Geoffrey
Branding
Crest, 2001
 Buku Teks
Sri Haryanti
Determinisme logika media sosial dalam mediatisasi sektor publik melalui media sosial: Kasus implementasi digital government oleh humas Kementerian Pendidikan dan Kebudayaan = Determinism social media logic in public sector mediatization through social media: The case of implementation of digital government by public relations of The Ministry of Education and Culture
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Tesis Membership