Aditya Wibisono
Pengaruh hedonistik value terhadap kecendrungan online impulse buying tendency pada kasus konsumen e-commerce di Indonesia = The influence of hedonistic value towards online impulse buying tendency in Indonesia e commerce consumer
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi (Membership)
Ilmalana
Analisis motivasi konsumen online dalam melakukan Impulse Buying pada transaksi C2C Commerce: studi pada forum jual beli Kaskus = Analysis of online consumer's motivation in impulse buying behavior within C2C Commerce transaction : studies of forum jual beli Kaskus
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012
 UI - Skripsi (Open)
Ismeralda Putri Hasiani
Pengaruh social interaction, digital celebrities relationship, dan sale proneness terhadap online impulse buying di TikTok Shop = The influence of social interaction, digital celebrities relationship, and sale proneness to online impulse buying in social commerce
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Tesis Membership
Adinda Irawan
Perilaku Pembelian Impulsif M-Commerce di Indonesia dengan Nilai Persepsi Konsumen dan Efek Moderasi pengaruh Sosial: Pendekatan Stimulus-Organisme-Respon = M-Commerce Impulse Buying Behavior in Indonesian with Consumer Perceived Value and Moderating Effect of Social Influence: The Stimulus-Organism-Response Approach
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Skripsi (Membership)
Introduction to electronic commerce and social commerce
Efraim Turban, Judy Whiteside, David King, Jon Outland
Springer International Publishing, 2017
 eBooks