Peran Social Influence sebagai Prediktor Intensi Membeli Produk Ramah Lingkungan = The Role of Social Influence as a Predictor of Environmentally Friendly Product Purchase Intention

Pengaruh power distance konsumen dan kelas sosial konsumen lain terhadap evaluasi dan intensi membeli produk yang telah dicoba oleh konsumen lain = The influence of consumers level of power distance and others social class on evaluation and purchase intention of products tried by others

The effects of brand image, price, product features, and social influence towards purchase intention of sneaker shoes in Jabodetabek = Pengaruh citra merek, harga, fitur produk, dan pengaruh sosial terhadap niat beli sepatu sneakers di daerah Jabodetabek

Peran religiositas terhadap intensi pembelian produk ramah lingkungan bagi muslim = Role of religiosity in purchase intention of green products by muslims

Hubungan Aktivitas Ramah Lingkungan, Komunikasi Ramah Lingkungan Citra Ramah Lingkungan, dan Citra Perusahaan terhadap Intensi Pembelian (Studi Kasus The Body Shop Indonesia) = The Correlation of Green Activities, Green Communication, Green Image and Corporate Image towards Purchase Intention (Case Study The Body Shop Indonesia)