Firmansyah
Pengaruh Orientasi Pasar, Inovasi Pasar dan Adaptabilitas Lingkungan melalui Keunggulan Bersaing terhadap Kinerja Perusahaan Distribusi Pemanas Air Tenaga Surya di Indonesia = The Effect of Market Orientation, Market Innovation and Environmental Adaptability through Competitive Advantage on the Performance of Solar Water Heater Distribution Companies in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2020
 UI - Tesis (Membership)
Shafira Azzahra
Analisis Pengaruh Customer Relationship Management Terhadap Competitive Advantage Melalui Customer Loyalty Sebagai Mediasi (Studi pada Shopee) = The Effect of Customer Relationship Management on Competitive Advantage Through Customer Loyalty as a Mediating Variable (Study on Shopee)
Fakultas Ilmu Administrasi Universitas Indonesia, 2024
 UI - Skripsi Membership
Rosari Sariasih
Pengaruh Entrepreneurial Attitude Orientation dan Market Orientation terhadap Entrepreneurial Marketing Attitude = The effect of Entrepreneurial Attitude Orientation and Market Orientation towards the Entrepreneurial Marketing Attitude / Rosari Sariasih
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2012
 UI - Tesis (Membership)
Porter, Michael E.
The competitive advantage of nations
The Free Press , 1990
 Buku Teks
Bendell, Tony
Benchmarking for competitive advantage
Elex Media Komputindo, 2000
 Buku Teks