Analisis Faktor-Faktor yang Memengaruhi Impulsive Buying pada TikTok Live Shopping Menggunakan Parasocial Relationship Theory, Flow Theory, dan Technology Affordance = Analysis of Factors Influencing Impulsive Buying on Tiktok Live Shopping Using Parasocial Relationship Theory, Flow Theory, and Technology Affordance

Faktor-Faktor yang Memengaruhi Dorongan Pembelian Impulsif Produk Pakaian pada TikTok Live Stream Shopping: Stimulus-Organism-Response Framework = Factors Affecting The Urge of Clothing Products Impulsive Buying on TikTok Live Stream Shopping: Stimulus-Organism-Response Framework

Analisis Faktor-Faktor yang Mempengaruhi Online Impulse Buying Behavior dalam Perspektif Model Stimulus-Organism-Response = Analysis of Factors Affecting Online Impulse Buying Behavior of Fashion Products on Live Instagram and Tiktok in The Stimulus-Organism-Response Model Perspective

Analisis pengaruh store environment impulse buying tendency dan shopping enjoyment tendency terdahap dorongan impulse buying = Analysis of store environment effect impulse buying tendency and shopping enjoyment tendency on impulse buying urge

Analisis faktor-faktor yang memengaruhi pembelian impulsif: studi kasus generasi milenial muslim sebagai pengguna Go-Pay = Analysis of factors affecting impulsive buying: a case study of millennial muslims as Go-Pay users