Aditya Utomo
Pengaruh Iklan di Instagram dan Gaya Hidup Konsumen terhadap Keputusan Pembelian yang Dimediasi oleh Minat Beli pada Online Grocery Shopping = Influence of Advertising on Instagram and Consumer Lifestyles on Purchase Decisions Mediated by Buying Interests in Online Grocery Shopping (Case Study on Happyfresh)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2019
 UI - Tesis Membership
Khalisto Falih Abyan
Pengaruh Social Media Advertising Terhadap Purchase Intention (Studi Pada Konsumen Janji Jiwa Pengguna Instagram Dd Daerah Jabodetabek) = The Effect of Social Media Advertising on Purchase Intention (Study on consumers of Janji Jiwa Instagram users in Jabodetabek)
Fakultas Ilmu Administrasi Universitas Indonesia, 2022
 UI - Skripsi Membership
Ikhsan Nugraha
Pengaruh Social Media Marketing Activities, Electronic Word of Mouth dan Brand Equity Terhadap Purchase Intention di Era Covid-19: Studi pada Akun Instagram Summarecon Bekasi = Effect of Social Media Marketing Activities, Electronic Word of Mouth and Brand Equity toward Purchase Intention on Covid-19 Era: Case Study on Instagram Account Summarecon Bekasi
Fakultas Ilmu Administrasi Universitas Indonesia, 2020
 UI - Skripsi Membership
Dhania Shintawati
Pengaruh konten pemasaran media sosial terhadap minat beli konsumen: studi pada akun instagram the Body Shop Indonesia = The effect of social media marketing content towards consumer purchase intention: study on the Body Shop Indonesia's instagram account
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi Membership
Bayu Iman Rachmadi
Dampak pengaruh User Interaction pada Social Media terhadap Brand Awareness dan Purchase Intention (Studi Kasus: Akun Instagram Starbucks dan Kopi Kenangan) = The Impact of User Interaction in Social Media on Brand Awareness and Purchase Intention (Case Study: Starbucks and Kopi Kenangan's Instagram Page)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Skripsi Membership