Salsa Meilivia
Konstruksi Identitas Melalui Konsumsi Luxury Fashion Goods dalam Unggahan Self-Reward di Media Sosial = Construction of Identity Through the Consumption of Luxury Fashion Goods in Self-Reward Uploads on Social Media
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023
 UI - Skripsi Membership
Risqi Chandra Wijaya
Pengaruh EWOM melalui Aplikasi TikTok terhadap Purchase Intention Produk Fast Fashion pada Generasi Z di Indonesia (Studi Kasus: Erigo) = The Influence of EWOM through TikTok Application on Purchase Intention of Fast Fashion Products for Generation Z in Indonesia (Case Study: Erigo)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023
 UI - Skripsi Membership
Asti Nafia Nuryana
Pengaruh kepribadian terhadap kesadaran akan fashion dan prestige sensitivity studi empiris pada generasi y dan luxury fashion brands di Jabodetabek = Effect of personality traits toward fashion consciousness and prestige sensitivity empirical investigation on gen Y and luxury brand in Jabodetabek
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership
Afriani Ajeng Sukarno
Analisis pengaruh atribut produk terhadap sikap konsumen remaja akhir kelas menengah atas pada produk fashion sepatu : studi sepatu merek wakai = The analysis of influence of product attribute toward customer attitude of late teens of upper middle class in Jakarta about shoes : the study of wakai shoes
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014
 UI - Skripsi Membership
Ahmad Farhan Kusumawardhana
Pengaruh Upaya Pemasaran Media Sosial Merek Mewah Terhadap Ekuitas Merek Berbasis Konsumen Di Kalangan Konsumen Generasi Z: Sebuah Studi Pada Louis Vuitton = The Influence of The Social Media Marketing Efforts of Luxury Brands on Consumer-Based Brand Equity Among Generation Z Consumers: A Study on Louis Vuitton
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022
 UI - Skripsi Membership