Analisis faktor-faktor yang mempengaruhi perilaku berbelanja online pada situs e-commerce B2C di Indonesia = Factors analysis influencing online shopping behavior on B2C e-commerce sites in Indonesia

Pengaruh hedonistik value terhadap kecendrungan online impulse buying tendency pada kasus konsumen e-commerce di Indonesia = The influence of hedonistic value towards online impulse buying tendency in Indonesia e commerce consumer

Sistem reputasi penjual sebagai dasar pengambilan keputusan pembelian dalam aktivitas belanja online melalui platform C2C E-commerce (studi kasus online review dan online rating dalam aplikasi mobile shopee) = Seller reputation system as the basis of purchase decision-making process in online shopping activities through E-commerce C2C platform (case study online review and online rating in shopee mobile application)

Analisis Pengaruh Faktor Eksternal dan Religiusitas Terhadap Perilaku Pembelian Impulsif Online Muslim di Indonesia saat Menggunakan Platform E-Commerce Shopee = Analysis of the Influence of External Factors and Religiosity on Online Impulsive Buying Behavior of Muslim in Indonesia when Using the Shopee E-Commerce Platform

Analisis pengaruh merchants dan platform providers terhadap tingkat kepercayaan pengguna C2C e-commerce di Indonesia pada niat untuk melakukan belanja daring = Analysis of the influence of merchants and platform providers on C2C E-commerce consumer trust level in Indonesia at the intention to purchase online