Pengaruh menonton eSport terhadap gaming intention dan purchase intention pada Game Valorant = The effect of watching eSports on gaming intention and purchase intention in the Game Valorant

Analisis pengaruh customer brand co-creation melalui virtual brand community terhadap brand knowledge dan brand value dalam industri game = The analysis of customer brand co-creation effect through virtual brand community towards brand knowledge and brand value in game industry

Pengaruh Brand Community Identification dan Reward terhadap Brand Loyalty dengan Consumer Brand Engagement sebagai Variabel Mediasi pada Pelanggan Buttonscarves di Jakarta = The Influence of Brand Community Identification and Rewards on Brand Loyalty with Consumer Brand Engagement as Mediating Variables for Buttonscarves Customers in Jakarta

Pengaruh benefit terhadap community participation di online brand community dalam hubungan brand trust dan brand commitment = The role of benefit towards community participation at online brand community in the relationship of brand trust and brand commitment

Peran consumer-brand identification sebagai mediator pengaruh underdog brand biography terhadap brand community engagement intention = the mediating role of consumer brand identification in the effects of underdog brand biography on brand community engagement intention