Analisis faktor-faktor yang memengaruhi pembelian impulsif: studi kasus generasi milenial muslim sebagai pengguna Go-Pay = Analysis of factors affecting impulsive buying: a case study of millennial muslims as Go-Pay users

Faktor-Faktor yang Memengaruhi Dorongan Pembelian Impulsif Produk Pakaian pada TikTok Live Stream Shopping: Stimulus-Organism-Response Framework = Factors Affecting The Urge of Clothing Products Impulsive Buying on TikTok Live Stream Shopping: Stimulus-Organism-Response Framework

Analisis Pengaruh Faktor Eksternal dan Religiusitas Terhadap Perilaku Pembelian Impulsif Online Muslim di Indonesia saat Menggunakan Platform E-Commerce Shopee = Analysis of the Influence of External Factors and Religiosity on Online Impulsive Buying Behavior of Muslim in Indonesia when Using the Shopee E-Commerce Platform

Pengaruh Karakteristik Konsumen dan Presentasi Produk Secara Online Pada Pembelian Impulsif Produk Pakaian Oleh Generasi Z di Tiktok Shop = The Effect of Consumer Characteristics and Online Product Presentation on Online Apparel Impulse Buying by Generation Z at Tiktok Shop

Pengaruh Self Congruence dan Religiosity Terhadap Kecenderungan Untuk Membeli Barang Secara Impulsif (Impulsive Buying Tendencies, Studi Kasus terhadap Muslim di Jabodetabek = The Influence of Self Congruence and Religiosity on Impulsive Buying Tendencies, A Case Study of Muslims in Jabodetabek