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Hasil Pencarian

Ditemukan 9897 dokumen yang sesuai dengan query
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"This groundbreaking collection of original essays provides new perspectives in Asian media studies. The volume covers a diverse range of topics from media policy to globalization, using lively examples from various countries and media."
Malden, MA: Blackwell, 2005
e20375717
eBooks  Universitas Indonesia Library
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London: Curzon Press, 2001
305.42 IMA (1)
Buku Teks SO  Universitas Indonesia Library
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Singapore: Asian Media Information and Communication Centre, 2003
R 302.230 95 ASI
Buku Referensi  Universitas Indonesia Library
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Syifa Chairani
"Penelitian ini membahas konsep city branding dan citra kota. Kedua konsep tersebut dikaitkan dengan penggunaan media sosial, khususnya twitter. Penelitian ini adalah penelitian kuantitatif dengan desain eksplanatif. Responden adalah 118 mahasiswa yang ditarik secara acak sederhana pada populasi mahasiswa aktif Humas FIKOM UNPAD tahun 2011-2012.
Metode analisis data dengan analisis data statistik deskriptif dan analisis regresi linier untuk membuktikan hipotesa penelitian. Untuk mencari faktor apa saja yang mempengaruhi pembentukan citra kota digunakan analisis faktor. Hasil penelitian menunjukkan pengaruh yang positif dan signifikan dari variabel yang diuji, yang tergolong dalam dua kategori; agen formal dan agen informal, dalam membentuk citra kota.

This study discusses the concept of city branding and image of the city. Both of these concepts associated with the use of social media, especially twitter. This research is a quantitative research, with an explanatory design. Respondents were 118 students drawn randomly on active student population PR FIKOM UNPAD 2011-2012.
Methods of data analysis are data analysis descriptive statistics and linear regression analysis to prove the research hypothesis. To search for factors that affect the formation of city image used factor analysis. The results showed a positive and significant influence of variables tested, are classified in two categories; formal and informal agents, in forming the city's image.
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Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2015
T43727
UI - Tesis Membership  Universitas Indonesia Library
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Vivian, John
Boston: Allyn and Bacon, 2014
302.23 VIV m
Buku Teks SO  Universitas Indonesia Library
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New York: Oxford University Press, 1982
302.23 INT
Buku Teks SO  Universitas Indonesia Library
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"A companion to media studies is a comprehensive collection that brings together new writings by an international team to provide an overview of the theories and methodologies that have produced this most interdisciplinary of fields. Tackles a variety of central concepts and controversies, organized into six areas of study, foundations, production, media content, media audiences, effects, and futures. Provides an accessible point of entry into this expansive and interdisciplinary field. Includes the writings of renowned media scholars, including McQuail, Schiller, Gallagher, Wartella, and Bryant.
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Blackwell, 2003
e20410875
eBooks  Universitas Indonesia Library
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London: Unesco Press, 1976
302.23 PRO
Buku Teks SO  Universitas Indonesia Library
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Vivian, John
Boston : Pearson, 2011
302.23 VIV m
Buku Teks SO  Universitas Indonesia Library
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Key, Wilson Bryan
California: Center for the study of media, 0
302.23 Key m
Buku Teks  Universitas Indonesia Library
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