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"Guru bimbingan dan konseling atau yang biasa disebut guru BK memiliki peran yang sangat penting di sekolah. Peserta didik yang bermasalah dalam perilaku harus mendapat penanganan yang tepat supaya dapat berubah kearah yang lebih baik. Oleh karena itu, guru BK harus memiliki keterampilan berbahasa yang baik di samping kompetensi konseling yang dimiliki. Tujuan penelitian ini adalah untuk mendeskripsikan tindak tutur yang dilaukan oleh guru BK di SMKN 7 Jember dalam melakukan bimbingan bagi peserta didik yang bermasalah. Data yang berhasil dikumpulkan melalui teknik rekam dan catat adalah berupa tuturan guru BK ketika melakukan bimbingan yang merupakan tindak tutur. Sumber data berasal dari seorang guru BK di SMKN 7 Jember yang melakukan bimbingan terhadap peserta didik yang melakukan tindakan membolos, meminum minuman keras di luar sekolah, dan merokok di lingkungan sekolah. Data tersebut dianalisis menggunakan teori pragmatik tindak tutur Austin(1962) dan Searle(1969)serta dipadukan dengan teori mengenai teknik-teknik konseling. Hasil penelitian menunjukkan bahwa terdapat 12 tindak tutur yang digunakan guru BK pada proses bimbingan tiga masalah peserta didik dan tindak tutur ilokusi cenderung digunakan dalam proses bimbingan tersebut

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Guidance and counseling teachers or commonly called BK teachers have a very important role in schools. Students who have behavioral problems must get proper treatment so they can change for the better. Therefore, a BK teacher should have a good skill in language beside the counseling competence he/she has. The purpose of this study is describingthe speech acts carried out carried out by BK teachers in SMK 7 Jember in guiding problematic students. The data was successfully collected through the record and note technique is in the form of BK teacher's speech when conducting guidance which is a speech act. The data source comes from a BK teacher at the 7th Jember Vocational School who conducts guidance for students who play truant, drink alcohol outside the school, and smoke in the school environment. The data was analyzed using the pragmatic theory of speech acts of Austin(1962)and Searle(1969),and combined with theories of counseling techniques. The results showed that there were 12 speech acts used by BK teachers in the process of guiding three students'problems and illocutionary speech acts tended to be used in the guidance process.Keywords: Counseling, Language, Pragmatics, Speech Ac"

"This article discusses hoe the qualitative approach in the social sciences is applied to the study of education and educational systems. A discussion is given on how the qualitative approach differs from the quantitative approach, with an emphasis on how an understanding of the culture of the people under study becomes of a central importance in the former. Educational institutions must be studied within a wider context, allowing the researcher to identify relevant problem areas that are often deemed irrelevant by quantitative studies using deductive models. It is also noted that research conducted with the qualitative approach requires that the researcher must have sufficient theoretical and conceptual knowledge, as well as knowledge of the methods needed to collect data."