Ditemukan 2 dokumen yang sesuai dengan query
Roberts, Mary Lou, author
Englewood Cliffs, N.J.: Prentice-Hall, 1989
658.84 ROB d
Buku Teks Universitas Indonesia Library
Roberts, Mary Lou, author
INTERNET MARKETING, 3RD EDITION provides comprehensive coverage of the rapidly changing field of Internet marketing that is timely and relevant. It relies on extant marketing theory where appropriate and introduces many conceptual frameworks to structure student understanding of Internet marketing issues. Above all, it works on the premise that the...
Unites States: South Western Cengage Learning, 2013
658.84 ROB i
Buku Teks Universitas Indonesia Library