Ditemukan 1 dokumen yang sesuai dengan query
Surya Sutriono, author
During decades, man tried to sells and buy goods to fullfill their needs. Promotion, campaign, direct marketing, has been used to attract a potential buyers to persue costumer by provoking their purchase intention. But nowadays, promotion has become much and much expensive, people get bored to direct selling program. Theese...
Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2008
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UI - Skripsi Open Universitas Indonesia Library
