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Woro Darmastuti, author
Keunggulan merek versus country of origin terkait perilaku konsumen generasi y studi kasus produk uniqlo di indonesia = Brand exellence versus country of origin related to consumer s behavior y generation case study uniqlo products in indonesia
ABSTRACT
Brand Exellence Versus Country of Origin Related to Consumer rsquo s Behavior Y Generation Case Study Uniqlo Products in Indonesia Abstrac The increasing number of Y generation population in Indonesia makes a number of global fashion retailers especially Japan interested to enter the Indonesian market The purpose of this study...
[Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, ], 2014
MK-PDF
UI - Makalah dan Kertas Kerja  Universitas Indonesia Library