Ditemukan 23 dokumen yang sesuai dengan query
Grande, Sandy, 1964-, author
London: Rowman and Littlefield, 2015
323.119 7 GRA r
Buku Teks Universitas Indonesia Library
Hudson, Valerie M., 1958-, author
Lanham : Rowman and Littlefield, 2014
327.101 HUD f
Buku Teks Universitas Indonesia Library
Lanham, Md.: Rowman & Littlefield , 2005
333.72 ENV
Buku Teks Universitas Indonesia Library
Taras, Ray
Lanham: Rowman & Littlefield, 2009
320.54 TAR e
Buku Teks Universitas Indonesia Library
Kriesberg, Louis., author
Lanham, Md. : Rowman & Littlefield , 2012
303.6 KRI c
Buku Teks Universitas Indonesia Library
McNamee, Stephen J., 1950-, author
Lanham, Maryland: Rowman and Littlefield, 2014
305.513 MCN m
Buku Teks Universitas Indonesia Library
Blakeman, Robyn, 1958-
Summary:
Now in its second edition, this comprehensive text offers a classroom-tested, step-by-step approach to the creative processes and strategies for effective integrated marketing communication (IMC). It also details changes in traditional advertising and marketing principles. Blakeman covers key areas, from marketing plans, branding/positioning, and creative briefs to copywriting, design, and...
Lanham: Rowman & Littlefield, 2015
658.802 BLA i
Buku Teks Universitas Indonesia Library
Abuza, Zachary, author
Lanham: Rowman and Littlefield, 2016
303.6 ABU f
Buku Teks Universitas Indonesia Library
Winzeler, Robert L.
200.959 WIN p
Buku Teks Universitas Indonesia Library
Collins, John E. (John Edward), author
Savage: Rowman & Littlefield, 1991
291.4 COL m
Buku Teks Universitas Indonesia Library