Ditemukan 2 dokumen yang sesuai dengan query
[This book offers a non-traditional perspective to European marketing by addressing up-to-date issues and challenges for marketers through short cases and relevant received theory. Specific student assignments further provide educators, who want to take a European perspective in their teaching, with probing discussion material and encourage readers to think ahead....
Wiesbaden: [Springer, Springer], 2012
e20396659
eBooks Universitas Indonesia Library
Chichester: John Wiley & Sons, 1982
658.8 INT
Buku Teks Universitas Indonesia Library
