Ditemukan 1 dokumen yang sesuai dengan query
Suradi, author
The global changes in all sectors open a tight competitions among hospitals which create a much higher need of a marketing strategy. Until now the marketing department was not yet established in the PKU Muhammadiyah Surakarta Hospital. In this study we conduct three step in determining the marketing strategy. The...
Depok: Universitas Indonesia, 1995
T-Pdf
UI - Tesis (Membership) Universitas Indonesia Library
