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Gielda, Steve, author
Contents :
- Preface
- Acknowledgments
- Chapter 1: Thinking and acting strategically
- Chapter 2: Understanding buying factors
- Chapter 3: Managing key players
- Chapter 4: Knowing your environment
- Chapter 5: Influencing the competitive landscape
- Chapter 6: Quantifying value ...
Alexandria, Virginia: American Society for Training & Development, 2012
e20442062
eBooks Universitas Indonesia Library