Found 1 Document(s) match with the query 700:"Ranfagni, Silvia, editor"
This book explores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments in determining a consumer?s purchase and post-purchase trajectories.
The fashion industry has evolved rapidly over the last few years with the diffusion of fast fashion and luxury democratization, not to mention the...
Switzerland: Palgrave Macmillan Cham, 2021
e20550528
eBooks Universitas Indonesia Library
