Ditemukan 120 dokumen yang sesuai dengan query
Presenting the challenges and opportunitites ahead, the contributors to this volume critically examine the current status and future direction of research in international marketing...
Cheltenham, U.K. ; Northampton, Mass.: Edward Elgar, 2011
658.84 HAN
Buku Teks Universitas Indonesia Library
Sunjaya Louis, author
ABSTRAK
Konsumsi roti di Indonesia masih jauh dibandingkan dengan di Negara maju, tetapi terus meningkat setiap tahun sebesar 15%. Jadi Indonesia memiliki potensi pasar yang sangat besar. Dengan kenaikan BBM, listrik dan tarif telepon otomatis menyebabkan kenaikan dari harga roti itu sendiri. Bagaimanakah perilaku dan persepsi konsumen terhadap produk dari Sari...
2003
T-Pdf
UI - Tesis (Membership) Universitas Indonesia Library
Erwin S. Muhibat, author
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 1992
S18363
UI - Skripsi (Membership) Universitas Indonesia Library
Ilma Dina, author
Mengacu pada hubungan struktur pasar terhadap kinerja pada industri perbankan syariah Indonesia, studi ini dimaksudkan untuk mendeteksi hubungan antara konsentrasi pasar dengan profitabilitas sebagai hasil dari perilaku kolusif. Jika terbukti, maka industri dikatakan mendukung hipotesis tradisional struktur-perilaku-kinerja (SCP). Satu hipotesis lain yang bersaing adalah ESH (efficiency structural) yang beranggapan bahwa...
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
T-Pdf
UI - Tesis (Membership) Universitas Indonesia Library
Peter, J. Paul, author
Jakarta: Erlangga, 1999
381.3 PET c
Buku Teks Universitas Indonesia Library
Freed, Larry, author
Machine generated contents note: 1.Customer Experience 2.0
2.NPS
-What It Is and What It Does Well
3.NPS
-Fundamentally Flawed
4.WoMI
-The Next Generation of NPS
5.The Four Drivers of Business Success
6.Why the Customer Experience Matters
7.The Customer Experience Measurement Ecosystem
8.Best Customer Experience Practices
9.Big Data and the Future of Analytics...
Hoboken, NJ: John Wiley & Sons, 2013
658.8 FRE i (1)
Buku Teks Universitas Indonesia Library
Winston, Wayne L., author
Helping tech-savvy marketers and data analysts solve real-world business problems with Excel Using data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that data...
Indianapolis, IN: John Wiley & Sons, 2014
658.800 72 WIN m (1)
Buku Teks Universitas Indonesia Library
Gronbach, Kenneth W., author
For years, marketers have held on to unwavering beliefs that have dictated how they market to their consumers. But the hard truth is that the changes we see in marketing and business are based on one undeniable factor--the size of the generations we are selling to. As each generation ages,...
New York: American Management Association, 2008
e20448538
eBooks Universitas Indonesia Library
Arthur, Lisa, author
Hoboken: Wiley, 2014
658.83 ART b
Buku Teks Universitas Indonesia Library
With the objective of reducing the high volume of bad practices in business research, this book offers propositions for improving theory construction and empirical testing of theory especially by business scholars. It does so by covering 24 common bad practices, explaining why they are bad and how to replace all...
United Kingdom: Emerald, 2016
e20469493
eBooks Universitas Indonesia Library
