Ditemukan 2528 dokumen yang sesuai dengan query
Singapore: McGraw-Hill, 2013
658.8 MAR
Buku Teks Universitas Indonesia Library
Chichester: Wiley, 2014
658.8 HAN (1)
Buku Teks Universitas Indonesia Library
"This book explores important social issues that call for reform such as health care, self-perceptions, and corporate responsibilities to the environment, giving readers a guide to understanding and appreciation behind social marketing and how it can be used to positively alter social conscience and create social change"--Provided by publisher...
Hershey PA.: Business Science Reference, an imprint of IGI Global,, 2014
R 381.142 DYN (1)
Buku Referensi Universitas Indonesia Library
Putsis, William, 1959-, author
Hoboken, New Jersey: Wiley, 2014
658.802 PUT c (1)
Buku Teks Universitas Indonesia Library
[This book offers a non-traditional perspective to European marketing by addressing up-to-date issues and challenges for marketers through short cases and relevant received theory. Specific student assignments further provide educators, who want to take a European perspective in their teaching, with probing discussion material and encourage readers to think ahead....
Wiesbaden: [Springer, Springer], 2012
e20396659
eBooks Universitas Indonesia Library
Zikmund, William G., author
Jakarta : Salemba Empat, 2011
658.8 ZIK m
Buku Teks Universitas Indonesia Library
Zikmund, William G., author
Jakarta : Salemba Empat, 2013
658.8 ZIK m
Buku Teks Universitas Indonesia Library
M. Ali Hasan, author
Yokyakarta: Buku Seru, 2013
658.8 ALI m
Buku Teks Universitas Indonesia Library
Kotler, Philip, author
Today's marketing challenge is to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. To help students understand how to create value and gain loyal customers, Principles of Marketing presents fundamental marketing information in a comprehensive format, organized around an innovative customer-value...
Boston: Pearson, 2014
658.8 KOT p
Buku Teks Universitas Indonesia Library
Yudi Pramudiana, author
Bandung: Alfabeta, 2015
658.802 YUD m
Buku Teks Universitas Indonesia Library
