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Hunter, Mark, 1967- , author
In the high-pressure quest to make a sale, acquire a contract, and beat out other bidders, sales professionals frequently resort to cutting prices, offering discounts, or making other concessions that cut into their operating margins-short-term strategies that are destructive to the long-term sustainability of their business. "High-Profit Selling" helps readers...
New York: [American Management Association, ], 2012
e20436997
eBooks Universitas Indonesia Library
