Ditemukan 1 dokumen yang sesuai dengan query
Johnson, Winslow, author
This valuable book not only identifies the universal success traits that have driven sales for countless products, it also reveals, for the first time, the plans themselves. Featuring the actual marketing plans of well-known organizations, "Powerhouse Marketing Plans" dissects these efforts into their component parts. Whether introducing a new product...
New York: [American Management Association, ], 2004
e20438431
eBooks Universitas Indonesia Library
