Ditemukan 1 dokumen yang sesuai dengan query
Egan, John, 1952-, author
In this textbook, John Egan draws on years of both industry and academic experience to explain the why as well as the how of marketing communications. It covers all the essential topics that are relevant to your marketing communications course in a relatable and easy-to-read style...
Los Angeles: Sage Publications, 2015
658.8 EGA m
Buku Teks Universitas Indonesia Library