Ditemukan 3 dokumen yang sesuai dengan query
Kim, W. Chan, author
Summary:
In a book that challenges everything you thought you knew about the requirements for strategic success, Kim and Mauborgne argue that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool. Based on a study of 150 strategic moves spanning more than...
Jakarta: Mizan Publika, 2015
658.802 KIM b
Buku Teks Universitas Indonesia Library
Kim, W. Chan, author
Jakarta: Serambi Ilmu Semesta, 2011
658.802 KIM b (1)
Buku Teks Universitas Indonesia Library
Kim, W. Chan, author
Summary:
"Blue Ocean Shift is packed with inspiring, real-world examples of how leaders in diverse industries and organizations made the shift from red oceans of crowded competition to wide open blue oceans of new market space by applying the process and tools outlined within. Blue Ocean Shift shows you, step-by-step, how...
Jakarta: Gramedia Pustaka Utama, 2017
658.802 KIM b
Buku Teks Universitas Indonesia Library
