Sena Putra Pratama, author
Program perencanaan komunikasi pemasaran terpadu United Bike = Integrated marketing communication plan United Bike
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2013
 UI - Tugas Akhir
Aditia Rahadiyansyah Bagus Prasetio Utomo, author
Analisis pengaruh komitmen manajemen dalam pemasaran internal dan komunikasi internal perusahaan terhadap employee engagement: studi kasus PT. XYZ = Effect of management commitment to internal marketing and internal communication on employee engagement: case study PT. XYZ
2016
 UI - Skripsi (Membership)
Blakeman, Robyn, 1958-
Integrated marketing communication : creative strategy from idea to implementation
Rowman & Littlefield, 2015
 Buku Teks
Diah Cynthiawati, author
Efektifitas efektifitas CRM dari sudut pandang marketing communication
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2004
 UI - Tesis (Membership)
Brannan, Tom, author
Integrated marketing communications : memadukan upaya public relations, iklan, dan promosi untuk membangun identitas merek = a practical guide to integrated marketing communications
PPM, 2005
 Buku Teks