See Allo

Nadia, author

Analisis pengaruh interaksi media sosial terhadap emotions, brand relationship quality dan word of mouth pada pengunjung Festival musik Java jazz 2017 = The effect of social media interaction towards emotional attachment, brand relationship quality and word of mouth: case study Java jazz festival 2017

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017

UI - Skripsi (Membership)

Dinda Emily Assadiyah, author

Pengaruh social media marketing efforts terhadap ekuitas merek (studi pada khalayak media sosial cgv cinemas Indonesia) = Influence of social media marketing efforts toward brand equity (study on social media followers of cgv cinemas Indonesia) / Dinda Emily Assadiya

2017

UI - Skripsi (Membership)

Adinda Salsabila Dyanti Putri, author

Analisis Pengaruh Elemen Pemasaran Media Sosial terhadap Consumer Brand Engagement dan Brand Knowledge pada merek Skincare di Indonesia = The Influence of Social Media Marketing Elements on Consumer-Brand Engagement and Brand Knowledge on Skincare Brand in Indonesia

Fakultas Ekonomi Dan Bisnis Universitas Indonesia, 2022

UI - Skripsi (Membership)

Septy Wulandari, author

Strategi branding melalui relationship management di media sosial sebagai pendekatan alternatif untuk memperkuat merek destinasi wisata Kota Jakarta = Branding strategy through relationship management in social media as an alternative approach to strengthen destination branding of Jakarta

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2014

UI - Makalah dan Kertas Kerja

Dicky Septriadi, author

Analisis Proses Pembentukan Personal Brand Melalui Social Media (Studikasus proses pembentukan Personal Brand Chappy Hakim danYunarto Wijayamelalui Twitter) = Analysis of the process of formation of a Personal Brand Through Social Media (a case study of the process of formation of a Personal Brand Chappy Hakim and Yunarto Wijaya via Twitter)

2012

UI - Tesis (Open)

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