Kotler, Philip, author
Marketing moves : a new approach to profits, growth, and renewal
Harvard Business School Press, 2002
 Buku Teks
Harry T. Yani Achsan, author
Perancangan sistem informasi telemarketing
Fakultas Ilmu Komputer Universitas Indonesia, 1998
 UI - Tesis (Membership)
Lukman Maulana, author
Analisis pengaruh kegiatan online marketing dan mobile marketing terhadap brand love pada penggemar FC Barcelona di Jabodetabek = The influences of online and mobile marketing on brand love FC Barcelona fans in Jabodetabek
 UI - Skripsi (Membership)
Arfia Alyani, author
Tinjauan yuridis pemasaran produk asuransi melalui media telemarketing: studi kasus: perusahaan asuransi PT BL = Juridical review of insurance product marketing through media telemarketing
2017
 UI - Skripsi (Membership)
Rika Sahara, author
Pemasaran dan penutupan produk Asuransi Jiwa melalui saluran distribusi telemarketing dalam kerjasama Bancassurance = Marketing and closing of life insurance products through telemarketing distribution channel in Bancassurance cooperation / Rika Sahara
2013
 UI - Tesis (Membership)
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