See Allo

Meysha Almaya, author

Pengaruh electronik word of mouth terhadap niat beli konsumen pada produk kosmetik = The impact of electronic word of mouth toward customer purchase intention on cosmetic product

2014

UI - Skripsi (Membership)

Ifty Andara Setyoesaputri, author

Analisis pengaruh penggunaan media sosial Instagram terhadap purchase intention = Analysis of the impact of using Instagram on purchase intention

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017

UI - Skripsi (Membership)

Finadya Rienetta, author

Analisis pengaruh social media marketing oleh luxury brands terhadap customer equity dan purchase intention = The effects of luxury brands social media marketing towards customer equity and purchase intention

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016

UI - Skripsi Membership

Lutfi Zulfita Firdausi, author

Pengaruh karakteristik audience terhadap brand attitude dan purchase intention pada product placement dalam video musik = The impact of audience characteristics on brand attitude and purchase intention on product placement in music video

Fakultas Ekonomi dan Bisnis Universitas Indonesia , 2019

UI - Skripsi (Membership)

Desiany Rahmina, author

Pengaruh emoji pada pelayanan konsumen terhadap intensi membeli dengan afek positif sebagai mediator = The impact of emoji on customer service setting towards purchase intention with positive affect as mediator.

Fakultas Psikologi Universitas Indonesia, 2021

UI - Skripsi (Membership)

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