See Allo

Audina Furi Nirukti, author

Pengaruh brand awareness dan word of mouth terhadap keputusan membeli : survei pada pengguna media sosial berbasis lokasi foursquare = Brand awareness and word of mouth influence on purchase decision : survey on social media location based foursquare users

2012

UI - Tesis (Open)

Ries, Al, author

The 11 (eleven) immutable laws of internet branding (hukum abadi pengembangan merek internet)

Binapura Aksara, 2001

Buku Teks

Eka Hadyan Prasetya, author

Pengaruh personal brand credibility terhadap customer loyalty yang dimoderasi oleh religious orientation = The influence of personal brand credibility to customer loyalty which is moderated by religious orientation

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013

UI - Tesis (Membership)

Ravi Rahadian Ambardy, author

Respon konsumen terhadap brand extension pada tingkat perceived fit dan familiarity yang berbeda = Consumer's response towards brand extension on different levels of perceived fit and familiarity

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015

UI - Skripsi (Membership)

Khairunnisa Eka Putri, author

Pengaruh Social Media Marketing Activities (SMMA) terhadap merek Netflix Indonesia = Influence of Social Media Marketing Activities (SMMA) on brand Netflix Indonesia

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022

UI - Skripsi (Membership)

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