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Rama Krisna Wardhana Djaling, author

Analisis Perbedaan Faktor – Faktor Brand Loyalty yang Mempengaruhi Konsumen Brand Switchers dan Hardcore Loyal Produk Sepatu Olahraga di Indonesia = Analysis of Differences Factors of Brand Loyalty that Affect Brand Switchers and Hardcore Loyal Consumers of Sport Shoes Products in Indonesia

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018

UI - Skripsi (Membership)

Aufa Ahda, author

Dampak dari inovasi pada keyakinan terhadap merek, kepuasan konsumen, dan loyalitas merek: studi pada: Apple iPhone = The impact of innovation towards brand trust, customer satisfaction, and brand loyalty. Study of: Apple iPhone

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017

UI - Skripsi (Membership)

Rufiatika, author

Pengaruh Brand Hearsay dan Brand Evidence terhadap satisfaction dan brand attitude dalam membentuk brand loyalty : studi kasus service Brand "Air Asia" = The influence of brand hearsay and brand evidence to satisfaction and brand attitude in establishing brand loyalty : a case study brand service "Air Asia"

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014

UI - Skripsi Membership

Maulati Aziza Zain, author

Peran Elemen Marketing 4.0, Kepuasan, Intensi Kesetiaan dan Preferensi Merek Religius Konsumen Wanita Muslim Indonesia pada Merek Fashion Muslim Lokal = The Role of Marketing 4.0 Elements, Customer Satisfaction, loyalty Intentions and Religious Brand Preference among Indonesian Muslim Woman Consumers of Local Modest Fashion Brands

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022

UI - Tesis (Membership)

Arum Tias Astiningsih, author

Peran Brand Community Experience Terhadap Brand Trust dan Brand Loyalty pada Komunitas Merek Sepatu Lari di Media Sosial = The Role of Brand Community Experience in Brand Trust and Brand Loyalty among Running Shoe Brand Communities on Social Media.

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023

UI - Tesis (Membership)

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