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Nassha Andita Dwi Wahyuni, author

Pengaruh sensualitas iklan asal model dan etnosentrisme terhadap sikap dan minat membeli konsumen = Effect of ad sexuality model ethnicity and ethnocentrism to consumer s attitude and purchase intention / Nassha Andita Dwi Wahyuni

2013

UI - Tesis (Membership)

Shahril Shahputra Azis, author

Peran Involvement Terhadap Pembentukan Attitude dan Purchase Intention di dalam Media Sosial Brand (Studi Kasus: TikTok) = The Role of Involvement in the formation of Attitude and Purchase Intention on Brand's Social Media (Case Study: TikTok)

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2023

UI - Tesis (Membership)

Khusnul Amaliah, author

Peranan sikap, norma subjektif, dan perceived behavioral control dalam memprediksi intensi mahasiswa untuk bersepeda di kampus = Role of attitude, subjective norm and perceived behavioral control to predict student?s cycling intention in campus

Fakultas Psikologi Universitas Indonesia, 2008

UI - Skripsi (Open)

Ageng Tantular, author

Pengaruh Kongruensi dan Asosiasi Gender Spesifik pada Iklan atas Sikap Terhadap Iklan, Sikap Terhadap Merek, dan Minat Membeli = Influence of Congruence and Specific Gender Association in Advertisements over Attitude toward Advertising, Attitude toward Brand, and Purchase Intention

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013

UI - Tesis (Membership)

Aurora Almarini Khairunisa, author

Pengaruh sikap lingkungan, iklan lingkungan, risiko yang dirasa, harga premium, dan demografi terhadap intensi pembelian hijau masker kain pakai ulang = The effects of environmental attitude, environmental advertising, perceived risk, premium price, and demographics to green purchase intention of reusable cloth masks

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia , 2020

UI - Tesis (Membership)

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