Priska Fanuela Henrik, author
Pengaruh Social Media Influencer's Source Credibility Pada Akun Instagram Tasya Farasya Terhadap Brand Attitude Merek Kosmetik Make Over di JABODETABEK = Impact of Social Media Influencer's Source Credibility on Tasya Farasya's Instagram Account towards Brand Attitude of Make Over Cosmetic Brand in JABODETABEK Area
Fakultas Ilmu Administrasi Universitas Indonesia, 2019
 UI - Skripsi (Membership)
Syarifa Nurdina Hidayah, author
Analisis penerapan service quality melalui online customer service (Studi Kasus: Twitter Indihome) = Analysis of service quality implementation through online customer service (Case Study: Indihome Twitter)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020
 UI - Tugas Akhir
Rufiatika, author
Pengaruh Brand Hearsay dan Brand Evidence terhadap satisfaction dan brand attitude dalam membentuk brand loyalty : studi kasus service Brand "Air Asia" = The influence of brand hearsay and brand evidence to satisfaction and brand attitude in establishing brand loyalty : a case study brand service "Air Asia"
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Skripsi Membership
Zaken Azizi, author
Pengaruh personal branding Yusril Ihza Mahendra pada twitter terhadap pembentukan source credibility dan pengaruhnya terhadap brand awareness Ihza & Ihza Law Firm = The relation of Yusril Ihza Mahendra personal branding on twitter with source credibility and its influence on Ihza & Ihza Law Firm brand awareness
2018
 UI - Tesis (Membership)
Okki Rianayu Anjani, author
Analisis pengaruh Marketing Mix Activity terhadap Brand Equity dan hubungannya dengan Media Credibility ; studi: majalah wanita Femina = the analysis of pf marketing mix activity in influencing brand equity and the relationship with media credibility : a case study of woman magazine - femina
Program Pascasarjana Universitas Indonesia, 2011
 UI - Tesis (Open)
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