See Allo

Inan Nadya Junus, author

Analisis pengaruh consumption emotion terhadap satisfaction, likelihood of word of mouth, dan positive word of mouth dalam konsumsi film Indonesia = Analysis of the impact of consumption emotions towards satisfaction, likelihood of word of mouth, and positive word of mouth in movie consumption in Indonesian movie consumptions

2017

UI - Skripsi (Membership)

Ayu Chory Anggraini, author

Pemahaman khalayak wanita dewasa awal mengenai pesan dalam iklan produk kosmetik yang menggunakan Islamic Brand : studi mengenai konsumsi teks pesan dalam iklan produk kosmetik Wardah pada bauran media = The comprehension of early matured woman as target audience about messages in product advertisement using Islamic Brand : study of text messages consumption of Wardah advertisement product in mix media

Universitas Indonesia, 2013

UI - Skripsi (Membership)

Taufik Akbar, author

Pengaruh cause category dan product type terhadap respon konsumen dalam penawaran cause-related marketing = The effect of cause category and product type toward the consumer responses in cause-related marketing offers

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014

UI - Tesis (Membership)

Fitri Diani, author

Evaluasi pelanggaran etika Pariwara Indonesia (studi kasus pada tayangan pariwara televisi penyedia jasa layanan telekomunikasi) = Evaluation ethics infringement of Etika Pariwara Indonesia (case study on impressions advertising television telecommunications service provider)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012

UI - Tesis (Open)

Gama Ramadita, author

Analisis strategi bersaing media advertising di dalam industri televisi terhadap audience : Studi pada : televisi TPI = Competition of advertisement at the TPI television station, to TPI's audience : case study television "TPI"

Universitas Indonesia, 2005

UI - Tesis (Membership)

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