Ulanoff, Stanley M., editor-in-chief
Handbook of sales promotion
McGraw-Hill, 1985
 Buku Referensi
Quelch, John A., author
Sales promotion management / John A. Quelch
Prentice-Hall, 1989
 Buku Teks
Brannen, William H.
Advertising and sales promotion / William H. Brannen
Prentice-Hall, 1983
 Buku Teks
The sales compensation handbook
Stockton B. Colt, editor
[American Management Association, ], 1998
 eBooks
Handbook of the social service
Prentice-Hall, 1981
 Buku Teks
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