See Allo

Kim, W. Chan, author

Blue ocean strategy : how to create uncontested market space and make the competition irrelevant

Harvard Business School Press , 2005

Buku Teks

Kim, W. Chan, author

Blue ocean strategy (strategi samudra biru): ciptakan ruang pasar tanpa pesaing dan biarkan kompetisi tak lagi relevan

Serambi Ilmu Semesta, 2011

Buku Teks

Kim, W. Chan, author

Blue ocean strategy : Menciptakan ruang pasar tanpa pesaing dan menjadikan persaingan tidak lagi relevan

Mizan Publika, 2015

Buku Teks

Treacy, Michael, author

The Discipline of market leaders: choose your customers, narrow your focus, dominate your market

Addison-Wesley, 1995

Buku Teks

Treacy, Michael, author

Disiplin bagi pemimpin pasar = the discipline of market leaders: choose your customers, narrow your focus, dominate your market

Gramedia Pustaka Utama, 1996

Buku Teks

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