Brannan, Tom, author
Integrated marketing communications : memadukan upaya public relations, iklan, dan promosi untuk membangun identitas merek = a practical guide to integrated marketing communications
PPM, 2005
 Buku Teks
Alexandre Tan, author
Integrated marketing communications untuk media online : studi kasus Updaterus.com = Integrated marketing communications for online media : case study Updaterus.com / Alexandre Tan
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Tesis Membership
Belch, George E., author
Advertising and promotion : an integrated marketing communications perspective
McGraw-Hill, [date of publication not identified]
 Buku Referensi
Brannan, Tom, author
Pedoman praktis untuk komunikasi pemasaran terpadu=A practical guide to integrated marketing communication/ Tom Brannan.; alih bahasa Sandiwan Suharto
Gramedia Pustaka Utama, 1998
 Buku Teks
Clow, Kenneth E., author
Integrated advertising, promotion, and marketing communications
Pearson, 2016
 Buku Teks
<<   1 2 3   >>