Luki Ariwidiyanto, author
Pengaruh brand komunity terhadap customer lolyalty (studi kasus pada Honda Automotive Club Indonesia)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2011
 UI - Skripsi (Open)
Rashid Imanshah Ilasaputra, author
Peranan brand logo terhadap customer's brand commitment: Studi kasus pada Toyota, Honda, Panasonic, dan Samsung di Indonesia = The role of brand logos in customer's brand commitment: Study case Toyota, Honda, Panasonic, and Samsung in Indonesia
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi (Membership)
Ferryal Abadi, author
Pengaruh customer club terhadap retention studi kasus Propan Member Card
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2004
 UI - Tesis (Membership)
Nadhifa Rizqy Audeta, author
Pengaruh Customer Perceived Value dan Competitive Advantage Terhadap Customer Loyalty Melalui Peran Trust sebagai Mediasi (Studi Pada Generasi Z Pengguna Brand Skintific) = The Influence of Customer Perceived Value and Competitive Advantage on Customer Loyalty Through The Mediating Role of Trust: A Study on Generation Z Users of The Skintific Brand
Fakultas Ilmu Administrasi Universitas Indonesia, 2024
 UI - Skripsi Membership
Dian Sophia Ulfa, author
Pengaruh komunitas merek online terhadap keterlibatan pelanggan, serta pengaruh keterlibatan pelanggan dan loyalitas komunitas terhadap loyalitas merek pada komunitas MI Fans Indonesia = The influence of online brand community on customer engagement, as well as the influence of customer engagement and community loyalty on brand loyalty in MI Fans Indonesia community
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Tesis (Membership)
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