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Wirawan Herdyanto, author

Pengaruh perceived service quality emotional satisfaction dan image terhadap repeat visit dan recommendation pada first time visitor di Museum Nasional = Measuring effects of perceived service quality emotional satisfaction and image towards patron?s repeat visit and recommendation towards first time visitors at the National Museum

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013

UI - Tesis Membership

Dita Monicasari, author

Pengaruh penggunaan brand ambassador terhadap brand image serta dampaknya dalam keputusan pembelian smartphone vivo = The Influence of brand ambassador towards the brand image and consumer purchasing decision of the brand vivo smartphone

Fakultas Ilmu Pengetahuan dan Budaya Universitas Indonesia, 2018

UI - Makalah dan Kertas Kerja

Hari Zainuddin Rasyid, author

Pengaruh customer perceived value brand image dan switching costs terhadap intention to use (studi kasus produk baru indosat mentari) = The effects of customer perceived value brand image and switching costs on intention to use case study new product indosat mentari / Hari Zainuddin Rasyid

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013

UI - Tesis (Membership)

Imam Purwo Sulistiyo, author

Pengaruh brand extension Beng-Beng ke Drink Beng-Beng terhadap parent brand equity di Kota Depok = Effect Of brand extension Beng-beng to Drink Beng-beng on parent brand equity in Depok City

2018

UI - Skripsi (Membership)

Shinta Indah Farida, author

Pengaruh brand experience terhadap brand love studi pada merek vaseline = The Effect of brand experience towards brand love study on vaseline brand

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017

UI - Skripsi (Membership)

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