See Allo

Taufik Akbar, author

Pengaruh cause category dan product type terhadap respon konsumen dalam penawaran cause-related marketing = The effect of cause category and product type toward the consumer responses in cause-related marketing offers

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014

UI - Tesis Membership

Manik, Annesya Fauliza Benediktha, author

Pengaruh terpaan iklan televisi susu Hilo Gold versi kelas tari terhadap minat beli dilihat dari perspektif marketing to women = The effect of television advertising exposure of Hilo Gold dance class version towards buying intention in marketing to women perspective

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2013

UI - Skripsi Membership

Hablina Arifianti, author

Analisa pengaruh penambahan headline pada iklan metafora gambar terhadap elaborasi kognitif, elaborasi afektif, sikap terhadap iklan, dan sikap terhadap merek = Analysis of the effect of adding headline on pictorial metaphor advertising toward cognitive elaboration affective elaboration attitude toward advertising and attitude toward the brand

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014

UI - Tesis Membership

Liena Desbi Fryandika, author

Pengaruh potongan harga (discount) terhadap impulse buying : studi pada: konsumen Matarahari Department Store di Cilandak Town Square = The effect of discount to impulse buying behavior : studies on Matahari Department Store's Consumer in Cilandak Town Square

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2013

UI - Skripsi Membership

M. Gunawan Alif, author

Pengaruh persepasi sosial produk , realitas sumbangan, pembingkaian pesan dan minat berpikir terhadap respon konsumen dalam penawaran cause-related marketing

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2006

UI - Disertasi Membership

<< 1 2 3 >>