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Muhammad Husni Nurrohman, author

Pengaruh brand attitude dan brand romance terhadap brand loyalty pengguna telepon seluler = The influence of brand attitude and brand romance toward brand loyalty in cell phone users / Muhammad Husni Nurrohman

2015

UI - Tesis (Membership)

Rufiatika, author

Pengaruh Brand Hearsay dan Brand Evidence terhadap satisfaction dan brand attitude dalam membentuk brand loyalty : studi kasus service Brand "Air Asia" = The influence of brand hearsay and brand evidence to satisfaction and brand attitude in establishing brand loyalty : a case study brand service "Air Asia"

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014

UI - Skripsi Membership

Kurnia Ibnu Azhari, author

Pengaruh perceived service quality of endorsed brand parent brand reputation dan attitude toward endorsed brand terhadap endorsed brand loyalty = The effect of perceived service quality of endorsed brand parent brand reputation and attitude toward endorsed brand on endorsed brand loyalty

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016

UI - Tesis (Membership)

Eigent Maulana, author

Analisis pengaruh brand experience brand satisfaction dan brand trust terhadap brand loyalty studi kasus blitzmegaplex grand Indonesia = Analysis influence of brand experience brand satisfaction and brand trust toward brand loyalty case study blitzmegaplex grand Indonesia

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014

UI - Skripsi Membership

Muthia Fathona Rosidi, author

Pengaruh brand experience terhadap brand loyalty melalui brand satisfaction: studi pada brand H&M = The influence of brand experience on brand loyalty through brand satisfaction on H&M brands

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018

UI - Skripsi (Membership)

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