Surya Sujaya Budiman, author
Pengaruh iklan dan promosi penjualan terhadap kekuatan merek Starbucks Coffee Indonesia = The impact of advertising and sales promotion toward brand equity Starbucks Coffee Indonesia
2016
 UI - Skripsi Membership
Cakra Aditia Rakhmat, author
Pengaruh promosi penjualan terhadap loyalitas pelanggan (studi pada starbucks coffee)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012
 UI - Skripsi Open
Aljerow Putra, author
Examining the role of advertising and sales promotion in Burger King brand equity creation = Meneliti peran iklan dan promosi penjualan terhadap penciptaan ekuitas merek pada Burger King
2016
 UI - Skripsi Membership
Aditya Permana, examiner
Analisis pengaruh iklan dan promosi penjualan dalam pembentukan komponen brand equity studi kasus facial cleanser garnier men = Analyzing impact of advertising and sales promotion in brand equity s components creation case study facial cleanser garnier men
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi Membership
C. Nurlany Mulia Pranata, author
Pengaruh brand experience terhadap brand personality Starbucks coffee Indonesia: studi kasus pada brand Starbucks di kalangan mahasiswa sarjana Departemen Ilmu Komunikasi UI = The influence of brand experience towards brand personality of Starbucks coffee Indonesia: study case towards Starbucks brand on undergraduate students of Communication Science UI
2018
 UI - Skripsi Membership
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