Steffiani Reisa, author
Pengaruh perceived price dan word of mouth terhadap keputusan pembelian: studi kasus PT. Erafone Artha Retailindo = The effect of perceived price and word of mouth towards purchase decision: a case study of PT. Erafone Artha Retailindo
2016
 UI - Skripsi (Membership)
Abdurrahman, author
Pengaruh customer perceived value terhadap word of mouth pelanggan Starbucks coffee Universitas Indonesia = The effect of customer perceived value to word of mouth by customer of Starbucks coffee University of Indonesia
Universitas Indonesia, 2016
 UI - Skripsi (Membership)
Fachri Wanda Rino Rahmady, author
Analisis word of mouth pada pengguna aplikasi gojek di kalangan mahasiswa = Word of mouth analysis of gojek application users on college student
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017
 UI - Skripsi (Membership)
Cyntia Novitasari, author
Analisis pengaruh brand love terhadap positive word of mouth melalui moderasi experience dan price: studi kasus: NIKE = Analysis of brand love effect on positive word of mouth through experience and price moderation: case study: NIKE
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017
 UI - Skripsi (Membership)
Desta Dauri Rasyid, author
Pengaruh brand personality terhadap word of mouth melalui brand loyalty: studi pada pengguna iPhone di Jakarta dan Depok = The effect of brand personality on word of mouth through brand loyalty: case study on consumer iPhone in Jakarta and Depok
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Skripsi (Membership)
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